Miami University, (1986 - present), Associate Professor
Teach senior-level and graduate classes in Marketing Strategy, Consumer Behavior, and Industrial Marketing. Conduct research in each of those areas with emphasis on brand equity.
The American University, (1980 - 1986), Assistant Professor
Developed and taught graduate-level classes in Strategic Marketing and Consumer Behavior. Conducted research in those areas plus marketing by non-profit organizations.
Management Science
University of Rhode Island, (1974 -1976), Instructor
Taught courses in linear programming, calculus, statistics and production management.