Who's Who in
Business Academia

Brian L. Bourdeau

Academic Title: Associate Professor

Name: Brian L. Bourdeau

 

Department: Department of Marketing

Department Website: http://www.business.auburn.edu/mktg/

Institution: Auburn University

 

Address: 415 W. Magnolia Avenue
Auburn, Alabama 36849-5247

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: Services Marketing
Outcome Behaviors
Customer Loyalty
Survey Research
Service Quality
Service Branding
Customer Satisfaction
Internal Service Quality

 

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