Who's Who in
Business Academia

Rachel Wolfgramm

Academic Title: Lecturer

Name: Rachel Wolfgramm

 

Department: Department of International Business

Department Website: http://www.business.auckland.ac.nz/comwebContent/sitemanager...

Institution: University of Auckland

 

Address: Private Bag 92019
Auckland
New Zealand

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: Echoes from the Future: Status and Sustainability in new lifestyle trends
This research project is underpinned by the following questions: how are sustainability imperatives changing the way we consume? Is a shift in social values changing the way in which status is regarded in society, and are new status artefacts emerging that reflect shifts towards sustainable consumption? Our data universe includes businesses in lifestyle industries such as weddings, leisure, travel and sports. We engage multimodality and geosemiotics. http://www.library.auckland.ac.nz/subjects/bus/infosources/statusconsumption.htm
[Grants / Funding]
Faculty Research Development Funding Faculty Development Research Funding and Research Scholarships (Marketing, Property, Management and International Business)
Glamour and Grind: New Creative Workers in Film and Screen Production
Associate investigator with Dr Ella Henry (Te Ara Poutama) Primary Investigators : Associate Professor Deborah Jones, Victoria University of Wellington, Professor Judith Pringle Auckland University of Technology

 

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