Dr. Kemp conducts research in the areas of emotions and hedonic consumption as well as social marketing and consumer welfare (with respect to health and nutrition).
Dr. Kemp has articles forthcoming and has published in the Journal of Advertising, Psychology & Marketing, Journal of Public Policy & Marketing, Journal of Consumer Affairs, European Journal of Marketing, Journal of Business Logistics, International Journal of Logistics Management, Journal of Marketing Theory & Practice, Journal of Consumer Behaviour, Journal of Current Issues and Research in Advertising, International Journal of Advertising, Journal of Consumer Policy, Journal of Nonprofit & Public Sector Marketing, International Journal of Nonprofit and Voluntary Sector Marketing, Health Marketing Quarterly, Journal of Services Marketing, International Journal of Arts Management, Journal of Retailing and Consumer Services, Journal of Product & Brand Management, Journal of Promotion Management, International Journal of Retail & Distribution Management, Journal of Selling & Major Account Management, Journal of Vacation Marketing, Place Branding and Public Diplomacy, Journal of Education for Business, Journal for Excellence in Business Education, Journal of Teaching for Travel and Tourism and the Journal of Consumer Marketing. She has presented research at numerous conferences, including Marketing & Public Policy, the American Marketing Association, the Academy of Marketing Science and the Association for Consumer Research.