Who's Who in
Business Academia

Jonathan Deschenes

Academic Title: Associate Professor

Name: Jonathan Deschenes

 

Department: Department of Marketing

Department Website: http://www.hec.ca/en/marketing/profs.html

Institution: HEC Montréal, école de gestion

 

Address: 3000 Chemin de la Côte-Sainte-Catherine
Montréal, Quebec H3T 2A7
Canada

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise: Motivational research, study of consumer dreams and desires
Non-profit marketing, green marketing, and consumer ethics
Qualitative marketing research: projective techniques, in-depth interviews, ethnography

 

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