Who's Who in
Business Academia

Beichen Liang

Academic Title: Professor

Name: Beichen Liang

 

Department: Department of Management/Marketing

Department Website: http://business.etsu.edu/mkt/index.htm

Institution: East Tennessee State University

 

Address: PO Box 70625
Sam Wilson Hall Room 225
Johnson City, Tennessee 37614

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise:
Information processing
Memory and recall
Cross cultural similarities and differences in information processing
Cross cultural study of emotion, attitude, judgment and decision-making
International marketing


 

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