Strategizing processes: the ways in which managers in organisations make and implement the decisions that are critical to survival and organisational performance.
The international growth and competitiveness of firms from small economies: analysis of internationalising firms in a range of industries and analysis of other firms trying to compete from small economies and the newly emerging economies.
Strategy in emerging economic giants: the strategies underpinning the international expansion of firms from the ‘BRICs’, Brazil, Russia, India, and China, South Africa including the international strategies of Chinese multinational firms.
