Who's Who in
Business Academia

Hector Gonzalez Jimenez

Academic Title: Lecturer

Name: Hector Gonzalez Jimenez

 

Department: Department of Global Marketing

Department Website: https://www.york.ac.uk/management/subject_groups/marketing/

Institution: University of York

 

Address: York
United Kingdom

 

Highest Degree:

Date of Degree:

Degree Institution:

 

E-mail: Contact by e-mail?

 

Expertise:
The impact of individual-level factors on the self and brand perceptions (cross-cultural)
The role of body image related phenomena in consumption choices
A consumer perspective on human-robot interactions


 

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